Unisys User gets a facelift

February 2002 saw the successful re-launch of Unisys User, the bi-monthly management magazine for members of IT user group, the Unisys Users Association (UUA).

The UUA awarded The Creative Element a contract to publish the magazine in autumn 2001, following a decision to cease publication in-house. The Creative Element now manages the editorial and advertising functions of the publishing process using its in-house team of journalists and advertising managers.

Following a survey to find out exactly what readers wanted from their magazine, The Creative Element revamped the publication from top to bottom, introducing new editorial sections, more management-related material and a beefed-up the news section, as well as designing a professional new look for Unisys User.

The Creative Element has specialised in the IT arena for a number of years, and numbers Dell, Unisys and Cognizant Technology Solutions among its clients.